✍🏼 Renata Rincón
📷 Carátula oficial
📍 Todas las plataformas digitales
🎧 Con este nuevo lanzamiento, la agrupación transforma la contaminación digital en ritmo, fiesta y asfixia conviven en la misma pista.
🎧 Mugre hace parte de EGO, el álbum más reciente de La Chiva Gantiva, que ya se ha presentado en vivo en Europa, Asia, Canadá y Colombia.
La Chiva Gantiva presenta Mugre, una canción sobre la suciedad invisible que respiramos diariamente: la saturación digital, el consumo automático de información y la dependencia del algoritmo.
Este nuevo sencillo del universo de su más reciente álbum EGO fusiona breakbeat dance, rap latino y african electro beat en un sencillo que llama al baile. “Es obsesivo y hace bailar al ritmo de aquello que nos consume: bailamos lo que nos está consumiendo”, dice Rafael Espinel, líder de la agrupación.
En el videoclip, dirigido por Rafael Espinel y filmado en Bogotá, una mosca omnipresente e intrusiva simboliza el ruido digital que nos rodea. La estética es intensa y claustrofóbica: el espectador queda atrapado dentro, sin distancia. El coro irrumpe con ‘Bomboclat’, una expresión jamaicana que aquí funciona como grito de ruptura y detonación sonora contra la inercia del consumo.
La pieza combina performance en vivo y animaciones en un diálogo entre lo orgánico y lo digital.
Tras irrumpir internacionalmente en 2025 con la gira de su disco EGO –que los llevó por Europa, Asia, Canadá y Colombia–, La Chiva Gantiva consolidó su evolución artística tras más de 15 años de carrera y giras por más de 40 países. Presentaron el álbum en festivales como Roskilde (Dinamarca), Sziget (Hungría) y WOMAD en varios continentes, además de Rock al Parque, Estéreo Picnic y Teatro Mayor Julio Mario Santo Domingo en Bogotá.
EGO fusionó ritmos afro, trip-hop y electrónica, con invitados como Cienfue (Panamá), Natalia Doco (Argentina) y Guadalupe Giraldo (Colombia). “Colombia es el inicio, el centro de todo. Venir es volver a la casa”, dijo entonces Rafael Espinel. El disco también se lanzó en vinilo y CD, cerrando un proceso de siete años de reflexión.
Con «Mugre«, la banda entra en una nueva etapa de circulación internacional y se prepara para la temporada de festivales 2026, llevando su show físico y energético a nuevos escenarios.







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Online reputation management is the deliberate practice of shaping public perception of a company or person.
It involves actively tracking what is being said about you online.
The primary aim is to promote favorable content and address any negative comments or criticism.
This frequently includes engaging with customer reviews on various platforms.
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A key component is optimizing search engine results for associated search terms.
Effective reputation management helps build trust and safeguard a positive brand image.
Ultimately, it is an essential strategy for any contemporary organization or professional.
Online reputation management is the deliberate process of influencing public perceptions of a company or individual.
It involves continuously monitoring what is being discussed about you online.
The primary aim is to highlight favorable information and address any damaging feedback or criticism.
This frequently includes responding to online reviews on different platforms.
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A key part is managing search engine listings for associated queries.
Effective ORM helps establish trust and protect a positive brand image.
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Online reputation management is the strategic practice of influencing public perceptions of a brand or person.
It involves actively monitoring what is being said about you online.
The primary aim is to promote favorable information and address any negative feedback or reviews.
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Online reputation management is the deliberate process of influencing public perception of a brand or person.
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This frequently includes engaging with online reviews on different platforms.
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