Yanbal Fortalece su Posicionamiento en el Competitivo Mercado de la Dermocosmética

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✍🏻 Redacción Yanbal [ @yanbal ]

📸 Archivo personal

📍 Colombia 

Yanbal se posiciona como un referente en el tratamiento facial a través de su expertise en el cuidado de la piel con sus cinco líneas que responden a diferentes necesidades:  Hidratación, antigrasa, antimanchas, antiedad y piel sensible. 

En un contexto donde el consumidor exige productos más eficaces, seguros y con respaldo científico, Yanbal da un paso decisivo para consolidarse como un actor clave en el mundo de la dermocosmética. La marca fortalece su posicionamiento en el segmento de cuidado facial con una propuesta de valor basada en ciencia, eficacia clínica comprobada y una visión que empodera a cada persona a tomar el control del futuro de su piel. 

“En Yanbal, creemos que el poder de cambiar el futuro de tu piel está en tus manos. Por eso, después de años de investigación científica, hemos desarrollado fórmulas con altas concentraciones de ingredientes activos, dermatológicamente probadas y con eficacia clínica validada. Cada uno de nuestros productos ha sido diseñado para darle a tu piel exactamente lo que necesita, de manera precisa y efectiva”, comentó Suzzane Piqueras, Directora  Corporativa de Tratamiento y Protección Solar de Yanbal. 

Con esta visión, Yanbal presenta su portafolio completo de tratamiento facial, compuesto por cinco líneas especializadas, creadas para atacar las principales necesidades de la piel: hidratación, control de grasa, anti edad, anti manchas y sensibilidad. 

Cinco necesidades, seis soluciones expertas 

Aqua Fix, para una hidratación profunda. 

Perfect Balance, para el control de grasa y prevención de imperfecciones. 

Clear Control, para tratar y prevenir manchas. 

Elixir de Vida, para combatir los primeros signos del envejecimiento. 

Extracto Divino, para combatir los signos avanzados del envejecimiento. 

Sensi Derm, para pieles sensibles, un lanzamiento que llega muy pronto. 

Cada línea está compuesta por productos como limpiadores, tónicos, sueros, cremas, mascarillas y sueros potenciadores para cada necesidad. Todas las fórmulas cumplen con estrictas normas internacionales de seguridad, y han sido desarrolladas en los Centros de Innovación y Desarrollo de Yanbal en Estados Unidos y Francia, donde son sometidas a más de 100 pruebas clínicas y dermatológicas. Se trata de productos con ingredientes activos en concentraciones eficaces, combinando lo mejor de la naturaleza con la ciencia dermocosmética. 

Prueba de ello es su lanzamiento más reciente: 

Perfect Balance: precisión para pieles mixtas a grasas 

Diseñada para quienes buscan controlar el exceso de grasa sin resecar, la línea Perfect Balance combina dos activos poderosos: ácido salicílico, con acción antimicrobiana y exfoliante, y niacinamida, que calma, fortalece y previene imperfecciones. 

“Creamos Perfect Balance: nuestra línea para pieles mixtas y grasas, con ingredientes activos en altas concentraciones, eficacia clínica comprobada y resultados visibles con el fin de que las personas tengan el poder de mejorar la apariencia, textura y salud de la piel”, explicó la vocera de Yanbal. 

Sus tres productos esenciales son: 

Limpieza profunda: el primer paso es aplicar el Limpiador Control Grasa, con sus dos ingredientes activos: ácido salicílico y niacinamida, remueve impurezas, maquillaje y sebo sin resecar, mantiene el microbioma equilibrado y reduce enrojecimiento e irritación. Se usa diariamente y purifica profundamente sin resecar. El 100% de las usuarias percibió una piel absolutamente limpia con efecto purificante.  

Hidratación inteligente: las pieles grasas también necesitan hidratación. Las fórmulas matificantes humectan sin aportar brillo, controlan el sebo y minimizan poros. El Hidratante Matificante de la línea Perfect Balance de Yanbal hidrata hasta por 24 horas mientras controla el exceso de grasa y brillo. El 97% notó una acción matificante inmediata. Se absorbe rápido, sin dejar sensación grasa ni pegajosa.  

  • Tratamiento focalizado: Cuando surgen granitos puntuales, un tratamiento SOS actúa directamente sobre la imperfección, reduciendo su tamaño y evitando su evolución o reaparición. El Corrector Focalizado de Perfect Balance te aportará una acción rápida que actúa directamente sobre los granitos, ayudando a reducirlos y a prevenir futuras apariciones. El 97% percibió que reduce visiblemente el tamaño de imperfecciones como los barritos. 

Un sistema integral, una piel transformada 

Ya sea para tratar el exceso de grasa, hidratar intensamente, combatir signos de envejecimiento, prevenir manchas o cuidar la piel sensible, Yanbal ofrece un sistema especializado que se adapta a cada tipo de piel y necesidad. Este enfoque preciso y personalizado es lo que le permite destacar en un mercado cada vez más exigente, donde las consumidoras buscan eficacia real y respaldo científico. Descubre más sobre sus líneas de tratamiento facial en el catálogo digital de Yanbal, con tu Consultora de Belleza de confianza, o en www.yanbal.com

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